ÆLIS.

The client brought a Berlin salon’s website as the reference — and knows its owners personally. Copying was off the table: a tracing would be spotted instantly. So the reference was dissected into layers — composition, typography, colour, rhythm, devices — and every layer replaced with an original solution. The salon’s name translates from Russian as “summer”, and that became the semantic core: a sun travels across the giant letters in the footer.

• 5 first-screen concepts
• 5.1 MB → 490 KB
• Layout verified by renderer, not by eye
• The salon manages its own price list

HTML · CSS (grid, @property, background-clip, clamp) · vanilla JS · Playwright + headless Chromium · Pillow

An outdated site-builder replaced with a nine-page website. The first five screens are hand-coded, because stock blocks couldn’t reach the required level. HTTPS domain, leads flow straight into the industry CRM. Everything the client updates regularly is assembled from standard blocks — so it can be edited with a mouse.

• 9 pages
• 0 broken links at handover
• Leads into the industry CRM
• Local data-protection compliance closed

HTML/CSS · inline SVG · DNS · Let’s Encrypt · CRM API · analytics · Python + PIL

Everything from the name to the merch for an AR/VR studio: naming, logo, brand book, website, promo videos. An architecture of three linked sub-brands, including a separate B2B product for furniture showrooms. Also solved: a non-trivial embed of a 3D widget blocked by browser security policies.

• Naming → site → ads → merch
• Three sub-brands in one system

React · Vite · TypeScript · Tailwind · Vercel

A brand-first online store for premium pet accessories: catalogue, product pages and ordering flow designed around the brand’s visual identity.

• Full store, live in production

Next.js · React · Tailwind

A conversion-focused platform for a premium English school: clear narrative, strong typography and a lead flow built around the brief.

• Conversion-first structure

React · TypeScript · analytics

Dozens of landing pages, multi-page sites and interactive web tools: quizzes, cost calculators, configurators, dashboards. Modern stack, responsive, CRM and payment integrations, baseline SEO and analytics included.

• Dozens of shipped sites
• CRM & payment integrations

Next.js · React · TypeScript · Tailwind · Framer Motion

The agency has 46 services across ten spreadsheets and three managers. First-line sales was done by hand: the same questions, the same objections, night-time leads lost until morning. Built a system that runs the dialogue directly inside the manager’s personal Telegram, calculates quotes from the client’s live spreadsheets and opens a deal in the CRM from the customer’s first message.

• 7,700 lines of code
• 810 automated checks
• 46 services in the base
• The client edits behaviour in their own spreadsheet

Python · FastAPI · Docker · CRM API · Telegram Bot API (Business) · Google Sheets · SQLite

The head of sales used to sample calls by hand and got through five percent. The system reviews all one hundred: transcribes the conversation, scores it against the script, speech quality, objection handling and product presentation, flags errors in the transcript and builds training cases from real dialogues. Four scoring agents plus a supervisor on top.

• 100% of calls instead of 5%
• 30–90 sec instead of 15–30 min
• Training cases build themselves

Node/Express · PostgreSQL · React · n8n · Whisper/AssemblyAI · Claude/GPT · CRM integrations

The club’s founder spent ten hours on every lesson and was the bottleneck of the whole product. The system assembles a lesson in his own methodology and tone — structure, materials, assignments, a brand-styled presentation. He now reviews finished work instead of writing from scratch.

• 10 hours per lesson → review of a draft
• Writes in a specific person’s voice, not “neutral”

Python · Google Workspace integration · brand-styled deck generation

Knows the full history of the community’s chats and answers members on its own, watching 14 forum topics across two chats in real time. Search runs over the entire message archive, so answers are grounded in what the club has actually discussed — not generic words. The team stopped staffing the chats manually.

• 844 messages in the index
• 14 forum topics in two chats
• Answers members 24/7

aiogram 3 · Telethon · Claude API · SQLite FTS5 · full-text search over history

Scans channels and chats, finds job postings and structures each one: role, terms, requirements, contact. Duplicates are removed with semantic embeddings rather than string comparison — so the same offer rewritten in different words never appears twice. Search and filtering work in plain natural language.

• 100+ users
• Natural-language search
• Semantic deduplication

Telethon · aiogram 3 · Claude API · SQLite FTS5 · rubert-tiny2 · Docker · VPS

A set of small systems, each of which removed one manual operation: daily and weekly chat digests, event scanning, reminders. Plus computer-vision extraction of stamps and signatures from documents and brand-styled presentation assembly. They run as permanent services — not as scripts somebody has to launch.

• Permanent 24/7 services
• Computer vision over documents

Python · n8n · OpenCV · Telegram Bot API

An end-to-end automated video pipeline: AI writes the script to a fixed structure, synthesises natural-sounding voiceover, generates frames from a scene plan and assembles the final cut. Production went from days to hours while keeping a consistent style from video to video.

• Days → hours per video
• Consistent style at scale

Claude · ElevenLabs · generative models · Remotion

An AI agent that generated texts in a defined author’s style from input data and published them automatically through the WordPress REST API. Over 1,000 pieces of content shipped with a consistent tone and structure.

• 1,000+ pieces published
• Zero manual publishing

Python · LLM API · WordPress REST API

Large-scale presentation systems built through the Figma Plugin API: hundreds of slides in a single brand style, programmatic generation and updating of layouts, custom fonts and brand components. Figma connected to AI for automatic slide assembly in the client’s brand.

• 300+ slides in one system
• Programmatic generation

Figma Plugin API · MCP · design tokens

Collection and verification pipelines over websites and repositories across several countries. A dedicated engine per region — sources and data formats differ everywhere, and a universal parser falls apart at that geography. With cleaning, verification and an own mail server for outreach.

• 100,000+ verified contacts
• A dedicated engine per region
• Own SMTP server

Playwright · PyMuPDF · OAI-PMH · JSON-LD · SMTP

A bot and channel: scans property portals around the clock, scores flats against the market with a geo-algorithm and shows the finds on a map. Premium access by subscription. An own product rather than a commission — so the economics were on me too.

• 303 subscribers
• Runs 24/7 with no human involved

Python · aiogram · Playwright · PostgreSQL + PostGIS · Docker

Team-built platform predicting seaport congestion. Data pipeline on AWS, training and comparison of ML models, integration of weather data (2.7M rows) and per-port calibration.

• 2.7M rows of weather data
• Per-port calibration

AWS S3/Glue/RDS · PostgreSQL · XGBoost / LightGBM